NCUE Service Management PG

Getting Started

Syllabus This introduces the class, lists the reading, and describes the structure of the course assessment.

download here

Mini-introduction Tell me more about yourself. Complete the mini-introduction form on my cloud.

Course projects This course if project based. There are four presentations to complete.

download mid-term here

download final here

Peer assessment For the mid-term and final you need to complete this form. Please read the instructions.

download the feedback form here

Getting Ahead

Project examples Each example includes the group project, the presentation files and my comments and feedback. Read look at these examples and learn from them. How will your project be better?

example 1

example 2

Getting Seen

Photos See previous classes here. Click on the photo to download. See who you recognize. Let them give you word-of-mouth information to help you decide if you want to participate in the class.

Getting Feedback

Upload Use this space to upload your class projects. Please only use lower case for file names. Do not use special characters, like apostrophe ('), slash (/ ), quotation marks (") or Chinese characters. You can use RAR or ZIP for multiple files.

Feedback Below are your projects with my feedback. Please e-mail me if you have comments or questions.

Getting Class Materials

Reference Take a look at these videos or read these files. They are part of our class. These files are big. Use a fast connection to download! Some files need the FLV player found here.

Class 2
Chapter 1 Lovelock et al.pdf × Username Password
Class 5
SQ1.mp4 × Username Password	SQ2.mp4 × Username Password
SQ3.mp4 × Username Password	SQ4.mp4 × Username Password
SQ5.mp4 × Username Password	SQ6.mp4 × Username Password
Class 6
Case McDonalds and KFC in China.pdf × Username Password
Class 7
listening_to_customers_2.pdf × Username Password
Class 12
280 Chinese Attitudes to Service Technology slides.pdf × Username Password	Chinese metaphors, motives and narratives in self-service presentation.pdf × Username Password
Class 13
Alaska-2.pdf × Username Password
Class 15
Design of delivery systems.pdf × Username Password
Class 19
CH5 Relationship Marketing and Customer Loyalty.pdf × Username Password	CL-1.mp4 × Username Password
CL-2.mp4 × Username Password	CL-3.mp4 × Username Password

Giving Feedback

Give feedback Feedback helps improve classes. This is not connected with your grade. It is anonymous. Thank you for your input. Click here to complete the form and click "submit".